Times and technology may change and evolve, but the need to network remains constant. It is an essential component to landing jobs and advancing careers. The idea of networking can seem alternately intimidating and burdensome to some of us; however, proper networking can occur naturally, even spontaneously, and doesn’t always have to feel like a chore to you and those with whom you wish to connect. Here are some networking ideas for young professionals to make the process effective and (relatively) painless.
Where to Network
Anywhere! Every social interaction can be a networking opportunity. Networking can sometimes be as simple as talking about work over beers at happy hour or discussing your career while on a date. You can also attend more focused networking events that are targeted to your field, such as a conference or other industry event.
You can also use various social networks to your advantage (in between Instagramming dinner and furiously swiping through Tinder). Twitter is a great starting place to follow and meet people who may be in your field or who you want to tap for advice. Meetup could be helpful for finding networking events happening in your area. In addition, LinkedIn is essential for online networking, particularly once you’ve met someone via another social networking platform. Use LinkedIn to investigate the companies your new contact works for, as well as who they’re connected to. You will rapidly expand your career social network and meet other people who may be able to help you in the future.
How to Network
When you meet someone new and the “So, what do you do?” question comes up, take it a little further than small talk. Talk about your career trajectory, what you like about your work, what you’re still searching for, and where you want your career to be. Be sure to ask people the same questions about their work life. It should be a natural, free-flowing conversation, not an interview or a forced discussion about work. Also, don’t turn it into a venting session; it should be more of an exploratory conversation.
It may seem obvious, but don’t appear phony. The things we’ve all heard about ad nauseam do make a difference: eye contact, firm handshake, active listening. These approaches, when combined with your thoughtful discussion about your career goals, will be sufficiently impressive and memorable without having to resort to exaggeration or phony familiarity with someone you just met.
Becoming Comfortable Networking
Networking comes easiest to those who are naturally gregarious, able to talk freely with new people, and initiate conversations. For those of us who are a little less outgoing (but no less friendly, of course!), there are some ways to make networking less stressful.
Remember that networking is, first and foremost, social. You can approach it as you would a first date or meeting some friends of friends—only in this context, the “So, what do you do?” question won’t be trite, it’ll be essential information!
It might also help to bring a friend or colleague along. If you’re having difficulty breaking the ice with a new contact or the conversation starts to sputter, your networking partner can chime in and get the conversation rolling.
Networking is key to making contacts that can help advance your career. It is one of the most effective ways to land new jobs and direct career trajectories. Whether extroverted or reserved, networking skills are a must as you navigate through your work life. With practice and good approaches, it can as enjoyable as it is effective.