Tweak Your ATS Url to Reflect Your Brand

Most people in HR don’t know a thing about domain names which is why you see a lot of companies using the default URL their ATS provider sets up.

You’ve probably seen URL’s such,, etc on the internet but did you know it’s quite easy to use your own company’s domain name in conjunction with your ATS?

All you need to do in most cases is come up with what’s called a sub domain — something like or

Then have whoever handles your domain name registration log into your domain registrar (e.g. Godaddy) and create what is called a CNAME that points the new subdomain to the web address your ATS vendor setup for you.

Example: would point to

That’s it.

It takes just a few minutes to do this but because most HR departments don’t have the technical knowledge in house they don’t realize it’s even a possibility. But it really helps to create a more professional image for your candidates by keeping them on the same domain as they browse and apply for jobs on your site.

Ask your ATS vendor for instructions if you need help.